Policy Communications Agency London UK

Struggling to shift the dial and get policy cut-through? Our distinctive approach to policy communications and getting policy unstuck can help. With a focus on shaping and disrupting policy narratives, we use strategy, storytelling and tactical execution to get policy unstuck and move the conversation forward.

Our policy communications services

As a London-based policy communications agency, we specialise in supporting individuals and organisations to traverse the complex policy landscapes in Westminster. We provide a range of services designed to help you in getting policy unstuck.

We’ve worked with policy and campaigning organisations across the world to help them navigate the complexities of policy narratives, and shape the policies of tomorrow. Dive into some of our case studies.

We offer strategic consultancy to help you figure out what needs to happen. This includes qualitative research and interviews, brand strategy & organisational positioning, fundraising consultancy, advocacy strategy design and stakeholder mapping, team structure and hiring for comms teams, and – for individuals and teams – executive positioning, and comms training.

We offer comms and advocacy support to help you figure out how it needs to happen. This includes messaging and narrative frameworks, coalition building and stakeholder engagement, creative concept design for campaigns and competitions, public affairs, briefings, press releases and speechcraft, and monitoring and evaluation.

Finally, we offer creative and digital support to help you make it happen. This includes brand and campaign identity, including brand books, data visualisation, publication design for print and digital, hosting and managing online webinars, content creation for socials, copywriting and editing, and website design & development (including UX/I research and SEO strategy).

LET’S TALK

If you’re looking for a London-based policy communications agency to help you drive meaningful policy impact, Cast from Clay can help.

By choosing us, you’ll gain a partner that’s steeped in the policy world, and dedicated to driving positive change. Getting policy unstuck is one of the greatest challenges of our time – let’s work on it together.

Book an intro call

Who do we work with?

We primarily work with NGOs, think tanks, foundations and other policy-focused or campaigning organisations.

Why work with us?

1. Aligned goals and purpose

We only work with organisations that we think will be a good fit, and prioritise long-term relationships over short-term gain.

2. 100% transparency

We’ll tell you what we really think always fully transparent in our ideas and opinions, and this will never change.

3. Challenge and improvement are key to our work

We seek to deliver our very best for every client, but we know that excellence is a journey. We challenge ourselves and others to keep on improving.

4. We’re pragmatists at heart

Perfect solutions are like fairy tales, some change is better than no change at all. We push for pragmatism over idealism.

5. We respect the process

Process makes space for creativity. We are sticklers for process – as long as it’s the right process.

Why choose a policy communications agency in London, UK

Why a London policy communications agency? The levers of UK policy are concentrated in London (though perhaps they shouldn’t be) and it also functions as an international hub for policy, market and geopolitical discussions.

If you’re considering a policy communications agency to amplify your message, communicate to your stakeholders, or influence policy change, whether in the UK or internationally, a London-based agency makes strategic sense.

We offer expert guidance from seasoned professionals, allowing you to navigate complex policy landscapes and develop effective communications strategies and lobbying campaigns that drive real policy impact in Westminster and beyond.

How can a London policy communications agency help your non-profit, think tank or NGO?

By partnering with a London policy communications agency, you can tap into a wealth of expertise and resources that can help you navigate the complex world of policy-making and achieve your organisational goals.

With the policy insights of London policy communication agencies like Cast from Clay, you’ll gain a deeper understanding of the policy landscape and be able to develop effective communication strategies that resonate with your target audiences.

A London policy communications agency can also help your NGO, think tank, or campaigning organisation build relationships with key stakeholders, including policymakers, media, and the public, through strategic public affairs and media outreach efforts. Our expertise in stakeholder engagement will enable you to build trust and credibility with your audiences, while our media outreach capabilities will help you secure positive media coverage and manage crisis communications.

Factors to consider when choosing the right policy communications agency in London

When selecting a policy communications agency in London, you’re not just choosing a service provider – you’re investing in a strategic partner that can help you navigate complex policy landscapes and achieve your goals.

To guarantee you make the right choice, consider several key factors. First, look for an agency with an all-encompassing suite of services, including public affairs, policy analysis and communications, and media relations. Industry expertise is also vital, so choose an agency with a proven track record in your sector.

In addition, consider the agency’s media and policy networks, as well as their reputation and client testimonials. A good cultural fit is also essential, so assess whether the agency’s values and working style align with yours.

Don’t forget to evaluate their pricing and budget transparency, and whether they offer good value for money. By considering these factors, you’ll be able to find an agency that can develop effective communication strategies, leveraging their London insights and industry expertise to achieve your policy objectives.

More about us as a company

We’re a team of creatives that shape and disrupt policy narratives. We combine strategy, policy understanding and impactful storytelling to drive narrative and policy change. As a Policy Communications Agency based in London, we combine a sharp eye for policy opportunities with unapologetic authenticity – effectively supporting our purpose to get policy unstuck and help our clients shape the world and the future.

Our creative process is rooted in a deep understanding of the complex policy landscape. Our team dynamics are built on a foundation of trust, respect, and open communication, allowing us to tackle even the most challenging policy issues.

Our approach is guided by a commitment to social value, ensuring that our work has a positive impact on the world. At Cast from Clay, we believe that our brand identity is built on the values of pragmatism, respect for process, and a willingness to challenge ourselves and others.

We’re not afraid to take bold action and speak out on issues that matter. By combining our expertise in policy communications with our creative approach, we’re able to deliver meaningful policy impact that drives real change.

Our goal is to help you build effective solutions to the complex challenges you face, and to make a lasting impact on the world.

Frequently Asked Questions

Are Your Services Only Available to London-Based Organisations?

The short answer is no. We work across the UK, and also across the world. Our main client base is in London and Washington, D.C., however we have long-standing client relationships with organisations in the EU, Indonesia, Kenya and Ethiopia.

We want to work with you, what are the next steps?

Book an introductory call with our CEO, Tom. As a policy communications agency, we provide consultancy in a flexible way, to suit your NGO, think tank, foundation or general campaign needs.